Kim Jensen on Pink Bakery: From Sweet Treats to Creative Catering

Egg Harbor’s Pink Bakery has established itself as a local bakery that offers not only delicious sugary treats, but also coveted catering capabilities. Owner and chef Kim Jensen finds her creative culinary outlet in the catering side of the business while lead baker and decorator Cathy Henry wows customers with custom-baked cakes and desserts.

Jensen started her food-centric career in the corporate and commercial food industry in Minneapolis before deciding to strike out on her own in Door County. 

“I thought, if I’m going to be working this hard, I’d rather do it for myself,” Jensen said. And in the 20 years since, she’s certainly been hard at work. 

Jensen first purchased Village Cafe in 2000, then continued growing her  restaurant and food businesses, adding Villagio’s in 2002, Mojo Rosa’s in 2007 and Pink Bakery in 2010. Also during that time, she began establishing her catering repertoire, and today it’s a busy enterprise run out of the Pink Bakery location.

Pink Bakery Catering is available to cater for a variety of events, with a focus on weddings during the summer and fall. It’s the part of the business that gives Jensen some freedom to let her culinary flexibility shine. Menu options are customizable for each event, which is what excites Jensen about the catering industry. 

“The catering allows me to show off my ability to cook,” she said. “It’s my creative outlet. At the restaurants, it’s hard to change items often – people come to expect to find certain items – so the customizing [with catering] lets me stay creative.”

Jensen is also the primary contact for event-catering inquiries, and she enjoys working with each customer to build the best experience. Options range from the budget-friendly option of food drop-off to providing a fully staffed and plated event, including bartenders. 

Pink Bakery offers a variety of gluten free bakery items. Photo by Aleah Kidd.

On top of creative cooking, Jensen enjoys engaging with people in the community and those who are visiting. As a theater and art major, she’s happy to have found a way to put her naturally outgoing personality to excellent use within the county’s food sphere. 

“I just love food,” she said, “and in Door County, as an owner, you are the face of the business, and people come to certain places not just for the food, but for the people and personalities.” 

Jensen is in the process of building a team of managers for her various locations, which she hopes will eventually open her schedule more to allow her to host cooking classes. “I want more of the people element,” Jensen said. 

Pink Bakery’s “monster cookies.” Photo by Aleah Kidd.

If you haven’t been to Pink Bakery yet, plan a visit. It’s located behind Mojo Rosa’s in Egg Harbor and next door to Main Street Market – look for the double pink doors. It’s popular for its gooey sticky buns, large “monster” cookies, beautiful cakes, pastries, breads, pies, coffee options and “hobos,” which are “amped-up Ho Hos” made out of chocolate cake, buttercream and chocolate ganache. The decorated sugar cookies are playful and sweet, and the cupcake variety is a sight to behold. 

Pink Bakery’s hobos. Photo by Aleah Kidd.

Custom dessert platters and cake orders are available, and they’re a thoughtful and easy way to treat yourself or your loved ones for upcoming Valentine’s Day celebrations. Henry is also kept busy with custom cake orders, creating gorgeously decorated cakes for occasions from anniversaries and birthdays to weddings and retirement parties.

To order cakes or special Valentine’s Day items, contact Pink Bakery at least 24 hours in advance (48 hours is ideal), at [email protected] or 920.868.3355. Event catering is available year-round, servicing all of Door County, but summer weekends tend to book out far in advance.

During the winter, visit Pink Bakery every Friday and Saturday, 8 am – 5 pm; and Sunday, 8 am – 2 pm. 

Pink Bakery’s cupcakes on display. Photo by Aleah Kidd.

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