Proposed Fleet Farm Site Annexed to City

Approximately 40 acres of land where Fleet Farm wants to build a new store along the west entrance to Sturgeon Bay have been annexed to the city.

The Sturgeon Bay Common Council gave final approval Nov. 15 for an ordinance to annex the property from the Town of Nasewaupee. It’s across from the Salty Seagull miniature-golf course along Highway 42/57.

Fleet Farm expressed an interest in purchasing the property owned by Mark and Cindy Kerscher and sought to have it annexed to the city to connect to municipal sewer and water service. The company’s plans call for building a 91,000-square-foot store with a 55,000- to 60,000-square-foot outdoor center.

As part of the annexation ordinance, the property is temporarily zoned General Commercial (C-1). The ordinance also directs the city’s plan commission to prepare an amendment for a permanent zoning classification, consistent with the city’s comprehensive plan, and to submit a zoning recommendation to the Common Council.

Council members last month amended the city’s comprehensive plan to change the land’s designation from Agricultural/Rural to Regional Commercial.

Community development director Marty Olejniczak said the city’s impact study of the annexation concluded there would need to be a water-main loop to provide sufficient water for fire protection in that area. The city would also need to approve a conditional-use permit for a large retail establishment before Fleet Farm could build a store there.

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