The soft opening for the new Tractor Supply Company (TSC) store in Sturgeon Bay is set for Nov. 5 with a grand opening celebration slated for Nov. 12. “As a growth-minded company, Tractor Supply Company is always looking for potential new store locations that are a good fit as far as the target market is concerned,” said Rob Hoskins, media relations specialist with TSC. “Concerning the location in Sturgeon Bay, this is especially true in that the area was attractive due to the part-time and hobby farmers, and horse owners in the area. The TSC product category expertise includes lawn and garden, and animal care products that service the needs of these customers.”
Hoskins said the 24,700-square-foot Sturgeon Bay store will employ between 12 and 17 full and part-time team members.